Anatomy of Communication with VIDEO

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For impact and influence, get the eyes, the head, and the heart.  

Hi, Vince Poscente here talking about instant impact and lasting influence.

Anatomy of Communication

If you are going to do well on video communicating to people, really quite frankly communicating in any kind of environment, there’s 3 body parts you need to be aware of.

I call this the anatomy of communication.



Eyes in the Anatomy of Communication

First is the eyes. 

You know, being able to have the anatomy of good messaging means you want them to see that they’re seeing something different, that they’re going “Wow, this is different!“


Head in the Anatomy of CommunicationThe second body part is the head. 

Get inside their head where they go “No, I hadn’t thought of it that way.”

You want to do that? 


Give messaging that is either innovate or counterintuitive, where they go “What?  Wow, I didn’t think of it that way.”


Eyes, Head & Heart are the anatomy of Communications

 The third body part is the heart.

 Have them connect to you as a person.

It’s real simple: just be yourself.

If you’re authentic…you don’t do authentic, you be authentic.

Just be yourself.

If you mess up, that’s fine. You’re being real.


If you have the eyes, the head, and the heart, you’ll have impact and influence.


I’m Vince Poscente talking about instant impact and lasting influence.



engaging:VIDEO series  Notes to present yourself 

Ross R. Mason and Motion Media Solutions Video Production.