You really should be in video
Ross R. Mason: You may not have aspired to be in a movie, or ever wanted to be on TV. But the reality is, for many business professionals, you are the main business between your business and the competition.
Speaker 2: My clients know that I go the extra mile for them. I'll go to that for them.
Ross: A lot of our clients would like to be in front of the lights, and the crew, and the equipment, about as much as they would want a root canal. It's not natural presenting to this [inaudible 00:00:36].
Speaker 3: God. I'm off.
Male: Investment in this...
Speaker 4: (laughs)
Ross: One of the most important elements with web videos is that you speak authentically, that you'd be able to share what you really all about.
Speaker 3: … what makes you unique, and what sets you apart from the competition.
Speaker 4: I post Keller Williams because our particular office has Dallas Park Cities. It's like a boutique.
Speaker 5: It's solutions in good supply after [inaudible 00:01:06]
Speaker 6: I look forward to introducing you to the Jackson Team.
Ross: Web video is a tremendous tool to market your business, to describe what you're most passionate about, how you operate, and what your client seem to respond to the most about what you do. You really should be in video.